Hanwoodaum is a premium Hanwoo brand founded to share the natural beauty of Korean beef properly. Good Hanwoo is not made by its grade alone — so selection, trimming, ageing, grilling and the accompaniments are all tuned as one, and served as Korean BBQ at the table.
FIG. 02
CHAPTER · 01
Made by the process,
not by the grade.
Good Hanwoo is not completed by its grade alone: selection, trimming, ageing, grilling and the accompaniments all have to work as one. Working from that idea, we serve a wide range of rare and special cuts that are hard to find elsewhere, so you can taste the flavour and texture each cut of Korean BBQ carries on its own.
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CHAPTER · 02
Grilled at your table,
with 12 accompaniments.
Trained staff grill every cut at your table and serve it at its best, so you never have to handle the grill yourself. With 12 sauces and accompaniments to combine freely, the same Korean BBQ cut can taste different from one bite to the next.
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CHAPTER · 03
The heart of Hongdae,
a calm Hanwoo dining room.
Hanwoodaum runs its first restaurant in the middle of Hongdae, Seoul, aiming for a refined room where a meal stays calm and unhurried even in a busy part of the city. We look for restrained quality rather than spectacle, so the room works equally for a date, a family dinner, friends, or a business meal. Wine and Korean traditional spirits chosen to go with Hanwoo are on the list, and corkage is free.
Those three ideas are what a meal here is built on: cuts chosen one by one, grilled at your table, served with the accompaniments that suit them. That is the Korean BBQ we opened in Hongdae in August 2026 — a Korean BBQ room quiet enough to taste each cut on its own.